Kevin is a marketer with over a decade of experience managing demand-centric content production, brand development, public relations, social media, and analyst relations programs. Kevin has made the admirable decision to write this entire summary in 3rd person. His portfolio can be found at kevinsaysthings.com.
His experience managing teams and building digital programs, integrated campaigns, and brand strategy is fueled by creativity, a strong understanding of the B2B marketing funnel, and a people-first approach to data-driven marketing.
Kevin, who is holding true to this whole “3rd person” thing, spent seven years as a newspaper reporter and copy editor before the newspaper industry took it’s infamous hit and he called it quits.
Kevin built Simply Measured’s award-winning and revenue-generating content program from the ground up, and currently manages a creative team of marketers, writers, designers, analysts, and developers.
Kevin has written hundreds of educational blog posts, produced numerous videos, podcasts, webinars, dozens of studies, guides, and white papers on digital marketing, and has had reports published by media outlets such as The Wall Street Journal, AdAge, Techcrunch, Forbes, Business Insider, New York Times, Marketingland, Mashable, Bloomberg and CNBC, among others.
Kevin is a regular speaker at industry events, and is the host of Simply Measured’s annual LIFT conference.
Kevin has also guest lectured marketing and communication classes at University of Washington, Carroll College, Ball State University, Bellevue College, City University, and General Assembly.
Kevin, who is really beating this “3rd person” horse to death, also worked as Jerry Seinfeld’s limo driver once in college, and in 2006, Forrest Whitaker told him he was “pretty funny”…Forrest Whitaker is the authority on comedy, so that’s probably the most important part of his resume.